In Pakistani context, the importance of English language cannot be denied in any stage of life, like to get entry into university education or giving interview for a job etc. Students who have stumpy background in their English competencies always struggle at various stages. Reading skill, which is pre-requisite in the understanding English language, is highly needed in our country. Rote learning is a learning technique, in which a piece of information is learned by the repetition of the items in that information. The purpose of this study was to evaluate the role of Rote Learning in students’ achievement in the reading skill of English language. A sample of fifty students was taken from the population. The students were pre-tested and then divided in to two equal groups of control and experimental groups. The teaching of control group remained unchanged while the experimental group was taught through Rote Learning techniques. Different methods of Rote learning like Chunking, Rhyming, Mediation, Recital and Bridging were used for the study of experimental group. The results of the study in post-test as well in retention test revealed that the reading skill of the experimental group was improved at significant level in the comparison of control group.