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August 2020 Vol. 8 No.4

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Merit Research Journal of Business and Management Vol. 8(3) pp. 048-058, August, 2020

Copyright © 2020 Author(s) retain the copyright of this article
DOI: 10.5281/zenodo.3998404


A Systematic Review of Service innovation in Education: What do we know about?


Ayesha Nawal1*, Dr. Zainudin Awang2, Asad ur Rehman3 and Hamid Mehmood4


1PhD, Scholar, UniSZA, Malaysia
2Assistant Dean, Prof. UniSZA, Malaysia
3PhD, Scholar, UniSZA, Malaysia
4PhD, Scholar, UniSZA, Malaysia

*Corresponding Author's E-mail: ayesha.ch38@yahoo.com

Received: 19 July 2020  I  Accepted: 14 August 2020  I  Published: 27 August 2020  I    Article ID: MRJBM-20-023
Copyright © 2020 Author(s) retain the copyright of this article.
This article is published under the terms of the Creative Commons Attribution License 4.0.




Despite grown literature related to service innovation, systematic review focused on service innovation and its impact on performance of educational institutions remained scarce. This paper systematically reviews literature concentrated on service innovation in education. It takes a closer look on different factors that influence innovation in education and ultimately effect performance of academic institutes. Rely upon specific inclusion and exclusion criteria, fourteen research studies including two case studies are systematically reviewed in detail to theoretically address research questions. Systematic review is restricted to the literature published in time period of 2014-2020. this study does not claim to be exhaustive, and directed the attention of researchers toward some future avenues of research that require further scrutiny.

Keywords: Educational institutes, Higher education, Innovation, Service innovation, Technology










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